Femininity, Strength, Passion, and Courage. Those were the emotions I felt as I walked into First Lady of Relentless Church in Greenville S.C., Aventer Gray’s launch party for her new brand, Aventer Gray Co., and her line of products called Harmony Reign. Harmony Reign is described as “A platform for women to come together for Healing, Empowerment, Inspiration, and Restoration by providing the resources, tools, and support needed to create ’Harmony’ in all areas of their lives, so that women around the world can genuinely’ Reign’ with purpose, power, and clarity.”
As we patiently waited to enter the space, the line was abuzz with speculation of what could lie behind the elegant archway with hues of purple, pink, and champagne balloons. I guessed that it was going to be a lifestyle brand that focused on woman and faith while others contemplated a fabulous clothing line, as we all know, the first lady doesn’t skimp on her fashions. Whatever it was, we knew we were in for an experience, and in this Aventer, Gray did not disappoint.
As we walked through the balloon archway, I was enveloped by the fragrance of fresh flowers lining the alls from top to bottom. The elegant pink carpet took us through a maze of rooms with life gems that were strategically placed to remind us of our purpose and our power. Having lived in the Philadephia area for almost ten years, I’ve had the opportunity to attend several brand launches and events that have wowed me. First Lady Aventer teased in her Instagram post, promoting the launch that this was going to be an experience and that it was! There was something for every woman to experience, ranging from foot massages to hand-drawn portraits. The photo booths featured gorgeous crown accessories, and the Instagram ready secret garden swing were highlights of the evening.
Photo by The B Collective
Drawing by Stephanie Gentry
The launch was set up for the attendees to mingle, relax, and shop the items from the Harmony Reign collection which included t-shirts, candles, a harmony journal plus a strength bracelet followed by a girl talk session with singer and actress Tisha Campbell and actress and fitness coach AJ Johnson hosted by singer and actress Letoya Luckett.
Photo by The B Collective
During the girl talk session, First Lady Aventer revealed to us that the reason it took her so long to launch her brand was that she was reserving her drive for other peoples agendas, something with which most women can relate. She challenged us to remember who we were at our core. This gem spoke to me as Devi Brown, a speaker at the My Taught You Retreat, said something very similar. First Lady Aventer Gray also shared that she will be launching an upcoming mentorship program, as she has had to deal with her share of internet trolls and even in all that remains honest and transparent about who she is. She invites us to live and even disagree with harmony.
“It’s not about competition; people on social media will have you at home depressed and on medicine.”
As this was just a taste of the Harmony Reign line, I am eager to see what comes next from First Lady Aventer Gray and that she continues to step out of the shadow and share the story that God has given her. You can learn more about Aventer Gray Co., and Harmony Reign by visiting the website and signing up on the email list to learn more about upcoming releases or to even shop some of the products (the strength bracelet is my favorite).
